Wellness & Beauty Consumer Product Summit

PMBC will partner with the City of Southfield to host a wellness and beauty summit. We aim to provide a space for wellness and beauty brands to learn and connect with industry professionals and buyers during this summit. This event will promote Michigan micro-makers and manufacturers looking to promote more robust and lasting business connections within the ecosystem.

Register to attend the event: Click Register Now.

Apply to be a vendor and indicate if you'd like an opportunity to participate in a pitch competition: Complete the Application Here

OBJECTIVES

• Boost economic growth in the state
• Retention of wellness/beauty manufacturers in-state
• Gain meaningful industry connections
• Educate wellness and beauty consumer product manufacturers

FORMAT
The event will feature a wellness and beauty consumer product makers' expo, vetted by application. We will allow 10-15 suppliers to set up expo booths. The planning team will invite potential buyers, investors, and resource partners as guests.

PMBC will set up a virtual expo option on the Connect Space platform. This will be used to attract potential buyers and investors unable to attend.

The program will feature a fireside chat with a special guest: Vesna Deljosevic, President of Reforma Group, who will discuss best practices, do's, and don't of the industry, and how she's become a success, moderated by Dan Randomski, Centrepolis.

Pitch Competition - Interested applicants would indicate interest in the show application. Three selected applicants will be invited to pitch Wellness & Beauty Consumer Product Summit on Oct 24. The winner will receive up to $5,000 in business support services, including $2500 in intellectual property (IP) legal services, from the registered patent attorneys of Ward Law Office in Southfield.

ELIGIBILITY
Participating businesses must meet the following criteria:

• Must be located in the State of Michigan and active
• Must have a registered legal business entity with EIN and business insurance
• Must have proper packaging, according to the FDA Fair Packaging and Labeling Act
• Must be a tech-enabled or advanced/innovative Consumer Product Goods (CPG)
• Must have a Wellness/Beauty product: food, skin, and software-based companies

APPLY HERE to be considered to exhibit and/or pitch.

PITCH COMPETITION
Three vendors will be selected to pitch on Oct 24, to three guest judges:

• Dr. Mark Young, Jekyll & Hyde Advertising
• Pete Martin, Michigan Founders Fund
• Herman Moore, Team 84

Your pitch will be four minutes and should include the following:

1. Brief business introduction
2. Articulate a customer issue and how your innovative product solves it
3. How would you introduce your product into retail
4. How will your product impact the market

If you are interested in pitching and exhibiting, please indicate so on your vendor application.

TIMELINE
Mar 1: Application opens
Jul 7 : Application closes
Jul 10-24: Applications Reviewed
Aug 1: Notify selected applicants to participate in Summit and those selected to pitch
Oct 3: Prep session for invited participants
Oct 24: Beauty & Wellness Consumer Product Summit

Contact pmbc@michigan.org with questions.