APACC is thrilled to announce the appointment of Payal Lal to the Small Business Action Committee. Payal is a seasoned marketing executive with an MBA from the University of Michigan and brings over 20 years of experience driving results at industry-leading companies such as Ford, General Motors, and McKesson. Her expertise spans brand marketing, marketing strategy, go-to-market planning and advanced marketing analytics.
As a marketing consultant, Payal specializes in AI-powered marketing strategies, using cutting-edge technology to help small businesses achieve their goals cost-effectively and efficiently. "I am excited to join the Small Business Action Committee and work alongside such a passionate group of professionals. Small businesses are the backbone of our economy, and I’m deeply committed to helping them achieve their goals and unlock their full potential," Payal shared.
With her wealth of knowledge, innovative approach to marketing, and deep commitment to supporting small businesses, Payal is poised to make a significant impact on our mission. Please join us in giving her a warm welcome to the team.
